Title vertical a552764f65769778c1164391e904ac5866bea7780fe522a580011feaae62745c

Free Newsletter

Subscribe to our newsletter and receive daily news on the African media industry.

[ Advertise your business on Media Source Africa ]

6 Ways You Can Start Promoting Your Film Today

[ Advertise your business on Media Source Africa ]

Distribution 31st Oct 2016 No Film School


Here's a primer on some basic ways to be your own film's best advocate.

We all know that indie filmmakers wear many hats. You might be directing and shooting and writing and lighting and doing a lot of the leg work for your own productions. But another responsibility—one that is almost equally important but can easily fall by the wayside amid all these tasks—is marketing, which should be done early and often to make all the other efforts worthwhile.  

"An engaging trailer can be worth a thousand promotional tweets."

It's important to keep the ball rolling with your marketing, as soon as pre-production begins, and all the way through post-production. Starting to spread the word and build interest in your project early will ultimately pay off by getting audiences to see your film. Especially if you're focusing on a niche genre, it's crucial that you and make contact not only with fans, but with taste-makers and decision-makers. Here are five ways to go about it:

1. Social it

If you're not already into sharing and hashtagging, now's the time. Social media might seem a long way from the sepia-toned days of yore, but it's an invaluable way of getting in direct contact with likeminded people, find your fans, and build buzz for your upcoming release. The basic social media tools are still Twitter, Facebook, Instagram and YouTube/Vimeo, but maybe you'll find another that you enjoy using or that your audience responds to, like Vine or Snapchat.

An easy platform to get started with is Twitter, for short, snappy comments and announcements: 

Read the full article at No Film School

filmmaking, filmmaking tips, indie tips, distribution

Related Content

7 Best Apps for Filmmakers: Pre-Production

7 Best Apps for Filmmakers: Pre-Production

Getting pumped for your next production? You might want to check out these pre-production apps before you proceed.

21st May 2015

Gauteng Film Commission to hold workshops for Gauteng youth

Gauteng Film Commission to hold workshops for Gauteng youth

The Gauteng Film Commission is running a special programme of film screenings and workshops for the province's youth at the Nasrec showgrounds outside Soweto during Youth Month.

11th Jun 2015

Comments

Log in and be the first person to leave a comment.