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6th Apr 2017
Amazon wants to corral high-profile content creators by offering them commissions on the goods they promote in their videos. The retailer has launched a beta version of its Amazon Influencer Program, will will provide “social media influencers with large followings” with custom hubs on which they can set up their respective shops.
The Amazon Influencer Program is an extension of the tech company’s Amazon Affiliates offering, through which partners advertise items and receive commissions any time one of their fans makes a purchase because of their endorsement. Selected influencers can now take advantage of additional perks on top of the ones Affiliates already enjoy. More notably, each creator who is chosen for Amazon’s new program will gain their own page on which they can sell the goods they show off in their videos, and that page gets its own custom URL.
For an example of how this works, we can turn to the mommy-vlogging YouTube channel What’s Up Moms, which has joined the Amazon Influencer Program. As a result, the descriptions for its recent videos link to its Amazon page, where a number of the products it endorses are available.
Read the full article at tubefilter
social media, Amazon