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15th May 2017
Vidme, a Los Angeles-based video startup that announced a $6 million funding round last December, has just rolled out a new subscriptions feature. It’s a particularly timely release given that the so-called YouTube ‘Adpocalypse’ seems to have thrown ad revenue prospects into questionable territory for many top creators.
Vidme, which provides a service that’s a cross between YouTube and Reddit — in that videos can be posted across various categories including gaming, animation, and movies — will now let users pay to subscribe to their favorite channels. Subscriptions bestow automated rewards, including exclusive videos, ad-free viewing, and special badges. Creators set their own subscription prices, with a minimum of $1, while Vidme takes a 10% cut. And eventually, Vidme co-founder Warren Shaeffer tells Tubefilter, the company will release a system that enables creators to set different reward tiers.
A beta version of the program launched last month with thousands of Vidme users — including some with more than 1 million YouTube subscribers, such as AskAGangsta, Piemations, Joey Salads, and OzzyManReviews. Some creators amassed more than 100 paying subscribers within days, Shaeffer says.
Read the full article at tubefilter
social media, Vidme, VOD, Video on Demand