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Social Media

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Insights: From Venice to Vegas, Virtual Reality Keeps Evolving As AR Grabs the Stage
Social Media 8th Sep 2017

virtual reality, vr. AR

Over the next few weeks, you’ll hear a lot about augmented reality, as Google, Apple, Facebook and Microsoft all make big pushes. AR, they’ll be saying, is going to be huge and transformative. Yep, they’re probably right.
Amazon’s Influencer Program Launches Self-Service Tool As It Seeks Top-Level Creators
Social Media 28th Aug 2017

social media, Amazon, Influencer Program, Self-Service Tool

Amazon has launched a self-service tool that streamlines the Influencer Program’s application process and could lead to more creators coming on board.
YouTube Is Piloting A Feature That Displays Concurrent Views In Real-Time
Social Media 17th Aug 2017

social media, YouTube, Concurrent Views

YouTube is currently piloting a new feature that will showcase how many people are watching the same video at the same time.
Facebook Finally Launches ‘Watch’, Its Video Tab For Episodic Shows
Social Media 16th Aug 2017

social media, YouTube, Watch

Facebook has officially launched its long-awaited video platform, Watch, a separate tab intended to serve both live and recorded programming that follows a storyline or theme. Such videos could include, according to Facebook, weekly cooking shows or daily vlogs.
Top 5 Ways to Make Money on YouTube This Year
Social Media 15th Aug 2017

social media, YouTube

YouTube can be a profitable platform, but only if you use it to its fullest potential.
Instagram Will Let You Add Friends To Your Live Broadcasts With Co-Streaming Feature
Social Media 11th Aug 2017

social media, Instagram, Live Broadcasts

Instagram is adding an interesting new feature to the live streaming platform it launched late last year. The Facebook-owned social media company is testing an update that would give its users the ability to add friends to their broadcast.
YouTube Expands Appeals To Cover Videos That Lost Revenue After The Adpocalypse
Social Media 10th Aug 2017

social media, YouTube, YouTube Appeals

Earlier this year, YouTube‘s decision to respond to the so-called “adpocalypse” by implementing new safeguards for brands resulted in a perceived loss of revenue for many creators whose videos were deemed to not meet the guidelines for ad-friendly content.
Caspar Lee Invests In Influencer Marketing Startup, Joins Company As Chief Innovation Officer
Social Media 7th Aug 2017

social media, YouTube, Casper Lee

South African YouTube star Caspar Lee is stepping behind the camera to hone his business acumen.
Facebook Enables Third-Party Cameras, 4K Resolution For Live 360 Videos
Social Media 31st Jul 2017

social media, YouTube, Live 360 Ready Program

Following the launch of its Live 360 video feature Facebook is adding a host of accompanying updates, including the Live 360 Ready Program — whereby select third-party cameras and software platforms vetted by Facebook will be able to be used to stream Live 360 video.
Facebook’s Acquisition Of Rights Management Company Could Be Big For Its Anti-Piracy Efforts
Social Media 27th Jul 2017

social media, YouTube, rights management

Now, thanks to a new acquisition, Facebook will be able to further improve its rights management software. It has scooped up Source3, a startup whose proprietary product resembles Content ID.