For the first time, Facebook is piloting ads within Live video streams. The social network, which has said that monetization opportunities are imminent as it continues to build a contingency of high-profile broadcasters, is currently testing mid-roll ads that appear inside of streams.
According to a document obtained by The Wall Street Journal, Facebook is shelling out a total of $2.2 million dollars to creators who regularly host streams over the course of five-and-a-half months, from April through September.
If you’re a beginning videographer or an established film director you know the biggest hurdle to making a big, high-quality film or video is securing funding for equipment and other people’s time and talents.
As live streaming apps become increasingly popular, YouTube is looking to stay up-to-date. At VidCon, the video site announced a new feature on its mobile app that lets users stream footage directly from their smartphones and tablets.